Go Red For Women

I found myself looking through the Barbie Collector website and came across a very interesting news release. Mattel has recently given The American Heart Association $100,000 in support for the Go Red for Women movement. The movement is focused on raising awareness on heart disease. Sadly, heart disease is the number one killer of women and men today. Currently the philanthropy for my sorority Alpha Phi is focused on riainsg money for the research to prevent and raise awareness of heart disease. Knowing that others, such as Mattel, is also supporting the cause is a wonderful thing to hear about because I know that with a group effort, we can make a difference. Mattel’s Go Red For Women Barbie Doll is dressed in a beautiful and glamorous red dress to remind women that they have the power to make the right choices towards having a healthy heart. The campaign is also asking women to ‘Go Red in Your Own Fashion’ so that all women can join in to fight against heart disease. I truly found this to be a wonderful cause that Mattel is supporting, and I know all women would feel the same way. So this week I am encouraging myself and all the women in my life to support the cause by visiting the website GoRedForWomen.org to learn more for women. Awareness is the first step toward preventing heart disease. “Through education, using the right tools, and with passionate action, you CAN reduce your chances of developing heart disease!” (Barbie Collector Website)